You have the footage
Editing + publishing
per video
- French script and voice-over
- 60–90 s edit in the LVP format
- Your footage + our stock library
- 2 rounds of revisions
- Publishing on our channels + reporting
Partners’ space
Engage farmers on the media they already consume. Aïcha takes over to convert or deepen your message.
La Voix du Planteur captures farmers’ attention on Facebook, TikTok, Instagram and YouTube. When a farmer has seen your video and wants to go further, Aïcha takes over on WhatsApp. For a brand, she qualifies them and introduces them to you. For an institution, she explains the topic in depth and answers all their questions.
- followers
- 381,300+
- views per month
- 38M
- of farmers surveyed own a smartphone
- 30 %
Three needs, three answers
What do you want to achieve?
Visibility · video media
Make your brand, programme or event known
Proven video formats published to 381,300+ followers: awareness, outreach, event coverage.
- Editing + publishing
- Filming + editing + publishing
- Event coverage
- Event teaser
- Detailed explanations
- Answers to every question
- Programme sign-ups
- Feedback from the field
- KYC collection
- Qualified introductions
- Sales generation
- Conversion reporting
Audience
A field audience, at scale
The average Ivorian farmer is almost 50. Our audience is the new farming generation: younger, more female and connected.
59.5% of our audience is aged 25 to 44.
30 % of the farmers surveyed own a smartphone. This is the connected generation, the one that seeks information, compares and buys: this is who follows us. Source: farmer surveys.
Age breakdown
Gender breakdown
Source: our platform analytics, June 2026.
Visibility · video and media offers
Gain visibility with farmers
Videos in the La Voix du Planteur format, short and filmed on the ground, published on our Facebook, TikTok, Instagram and YouTube accounts. Ideal to make a brand, programme or event known.
We do everything
Filming + editing + publishing
per video · half-day shoot
- On-site shoot (team of 2)
- Interview(s) and field footage
- LVP script, voice-over and edit
- 2 rounds of revisions
- Publishing on our channels + reporting
Your event, seen by 381,000+ followers
Event coverage
1 day · Greater Abidjan
- Team of 2: camera operator + journalist
- 2 to 3 on-site interviews
- 1 recap video, 60–90 s
- Publishing on our channels
- Performance reporting
- Optional: drone, live stream
Mobilise before the day
Event teaser
standalone or as an add-on to event coverage
- Published 1 to 2 weeks before
- 30–60 s video: date, venue, programme
- Call for farmers to attend
- Publishing on our channels
- Outside Greater Abidjan: travel and accommodation billed separately.
- Farmer organisations: 20% off every offer.
What a sponsored video includes
- 1 scripted short video carrying your message (60 to 90 s)
- Script and voice-over in plain French (local languages on request)
- LVP visual standards, clear partner credit
- Formats and captions adapted to each platform
- Nothing to manage: no account, no community management
- Performance report after publishing
In-depth awareness · Aïcha
A short video opens the topic. Aïcha explains it all the way.
EUDR, index insurance, good practices, programme conditions: these topics do not fit in one minute. The video sparks interest, then Aïcha answers all the farmer’s questions on WhatsApp, at their own pace, in French, by text or voice note.
- 1
The video introduces the topic
In the short La Voix du Planteur format, with the essentials and an invitation to ask Aïcha.
- 2
The farmer asks Aïcha
They ask what matters to them: conditions, timing, steps, what it changes for them.
- 3
Aïcha explains in detail
She relies on content validated with you and adapts her explanations to the farmer’s crop and situation.
- 4
You measure understanding
Questions asked, points of confusion, programme sign-ups: you receive a report.
What Aïcha does for your programme
- Detailed explanations
The full content of your programme or message, available 24/7 on WhatsApp.
- Personalised answers
Every farmer gets the answer to their question, adapted to their crop and situation.
- Sign-ups
With their consent, Aïcha collects the details of farmers who want to join your programme.
- Feedback from the field
You know what farmers understood, what worries them and what they ask for.
Conversion · Aïcha agritech
For brands: from video to sale
The video creates interest; Aïcha turns it into results. A farmer who has seen your message writes to Aïcha on WhatsApp: she answers their questions, collects their details with their consent and introduces them to you, ready to buy or enrol.
- 1
The farmer sees your video
On La Voix du Planteur’s networks, your offer is explained simply, with a call to write to Aïcha.
- 2
They write to Aïcha
By text or voice note, in French, on WhatsApp, at any time.
- 3
Aïcha advises and qualifies
She answers their questions and, with their consent, collects the useful details: identity, location, crop, farm size, need.
- 4
Introduction
Aïcha passes the qualified contact to you or points the farmer to your nearest point of sale.
- 5
Sale and follow-up
You close the deal. We track introductions and sales in a campaign report.
What Aïcha does for you
- KYC collection
Aïcha collects identification and profile details from interested farmers, with their consent, in the format you need for enrolment.
- Qualified introductions
You receive farmers who have seen your offer, asked their questions and confirmed their interest.
- Sales generation
Aïcha points to your distribution network or enrolment journey, and follows up at the right time.
- Conversion reporting
Views, conversations, qualified contacts, sales: you measure the result of every campaign.
Aïcha offers
Qualified leads
Introductions
- Video presenting your offer
- Dedicated Aïcha conversation flow
- Hand-over of interested farmers
- Report: conversations, contacts, conversions
Enrolment
KYC collection and enrolment
- Collection of required details, with the farmer’s consent
- For insurance, credit, mobile money or a programme
- Structured data delivered in your format
- Tracking of completed files
Category exclusivity
Aïcha strategic partner
- Your brand becomes Aïcha’s answer in its category
- Recommendation by text or voice note
- Referrals to your points of sale
- Long-term support
On quotation, based on your product, areas and goals.
What Aïcha does for farmers
Every Aïcha service opens a door for your offers
Aïcha supports farmers every day on WhatsApp. When a need arises, she presents the offer negotiated with our partners and, with the farmer’s consent, connects you.
Farming advice
Your technical recommendations relayed at the right time of the season.
Photo diagnosis
A disease identified from a photo: the moment to recommend the right registered treatment.
Plantation business plan
Farmers who are investing, with identified needs for inputs, finance and insurance.
Fertiliser and inputs
Buyers referred to your distribution network.
Crop insurance
Informed farmers, ready to enrol, connected with you.
Agricultural credit
Qualified financing requests for your products.
The power of collective bargaining
With more than 381,300 followers, La Voix du Planteur negotiates preferential terms on behalf of farmers. For you: a volume of qualified customers, brought together by a platform they trust.
Strategic partners only · on quotation
Strategic partner: become Aïcha’s answer
Your brand becomes the answer Aïcha gives farmers in your category, by text or voice note. A one-to-one channel, not a banner.
Request a quoteFarmer
Which fertiliser for my cocoa farm?
Aïcha
For this type of soil, we recommend Your brand. Here’s how to use it…
For organisations
Infrastructure to reach the last mile
Reaching farmers is expensive: field agents, ignored SMS, village meetings. La Voix du Planteur combines the reach of a mass platform with the precision of a one-to-one conversation.
- AttentionThe videos381,300+ followers and 38M monthly views. Your message lands where farmers already watch.
- ConversationAïchaAn AI assistant on WhatsApp, 24/7, by text and voice.
- ActionServicesAïcha refers each farmer to our partners’ inputs, training and services.
- MeasurementReportingViews, questions asked, topics: you know what actually reached farmers.
Data protection: we respect the provisions of the GDPR and ARTCI
Farmers stay in control of their data. It is never sold. Aïcha gives no political opinions and cites her agronomic sources.
Part of the Field Data Africa ecosystem
La Voix du Planteur and Aïcha are built by Field Data Africa, the Ivorian field-data agritech: farmer surveys, GPS plantation mapping, EUDR traceability and support for the cocoa, rubber and cashew value chains.
Demanding organisations already trust us
Frequently asked questions about agritech in Côte d’Ivoire
What is La Voix du Planteur?
La Voix du Planteur (LVP, “The Farmer’s Voice”) is Côte d’Ivoire’s #1 farming platform: a video media outlet publishing short videos on TikTok, Facebook and YouTube for cocoa, rubber, cashew, coffee and food-crop farmers, with more than 381,300 followers and 38 million views per month.
Who is Aïcha?
Aïcha is La Voix du Planteur’s virtual agronomist: an AI assistant available 24/7 on WhatsApp that answers farmers in French, in writing or by voice note.
Is it free for farmers?
Yes. Watching the videos and asking Aïcha questions is free for farmers. The platform is funded by institutions and companies that publish content useful to farmers.
Is farmers’ data protected?
Yes. La Voix du Planteur and Aïcha respect the provisions of the GDPR and ARTCI on personal data protection. Farmers’ data is never sold.
Who runs La Voix du Planteur?
La Voix du Planteur is operated in Côte d’Ivoire by Field Data Africa (www.fielddata.africa), an Abidjan-based agritech company specialising in field data, plantation mapping and supply-chain traceability (EUDR).
How do I reach smallholder farmers in Côte d’Ivoire?
La Voix du Planteur has 381,300+ followers, mostly cocoa, rubber and cashew farmers. We publish your message as video on Facebook, TikTok, Instagram and YouTube, then Aïcha, our virtual agronomist on WhatsApp, answers interested farmers and connects them with you.
How can climate insurance be distributed to farmers?
Climate insurance must first be understood. We produce explainer videos in plain French, publish them ahead of the enrolment period, and Aïcha refers every interested farmer to the partner insurer.
What is an agritech startup?
An agritech startup uses technology to improve agriculture: apps, artificial intelligence, fintech, data. La Voix du Planteur is an Ivorian agritech startup combining a farming media and an AI assistant on WhatsApp to advise farmers and connect them with the solutions they need.
How can farmers be trained at scale?
By combining short videos, watched on phones in the field, with one-to-one follow-up on WhatsApp with Aïcha. Farmers learn the practice on video, then ask Aïcha their questions in French, by text or voice note.
Can you help with cocoa traceability and EUDR?
Yes. La Voix du Planteur raises farmers’ awareness of traceability and EUDR requirements, and Field Data Africa, which operates La Voix du Planteur, carries out data collection and GPS mapping of plantations.
Let’s build your campaign
Tell us who you want to reach and with what message: we will suggest the right format, on quotation.